Blog

BY: Taylor Precure April 6, 2023

Images of diversity help all students feel welcome and support DEI goals. Higher Ed Marketing should include high-quality images featuring real diversity. Read More

BY: Lora Polich March 30, 2023

Different social media video networks have different audiences and uses. Match the higher ed marketing message and format to the platform for best results. Read More

BY: Taylor Precure March 22, 2023

Boost user engagement on college websites by sharing the information students need and providing a user experience that redefines their expectations. Read More

BY: Jesse Homan March 16, 2023

At the InsightsEDU higher education conference, guests gained invaluable insight and knowledge from experienced professionals. Here's a recap of InsightsEDU 2023! Read More

BY: Carol Aslanian March 15, 2023

Explore key takeaways into the latest trends for online college students in 2023 and get strategies for reaching them - download now! Read More

BY: Sarah Russell February 16, 2023

Take a closer look at the groundbreaking technology behind Microsoft's ChatGPT and find out what that means for search engine results. Read More

BY: Nicole Szopinski February 15, 2023

Discover how HBCU Online Programs are opening up greater access and educational success for minorities as told by Dr. Alston of NCAT. Read More

BY: Eric McGee January 18, 2023

Flexibility and choice are increasingly important. Find out how to respond in our latest Marketing and Enrollment Management Benchmarks report. Read More

BY: Katie Tomlinson January 9, 2023

Change is inevitable, and the events of the past few years have pushed higher ed programs to change faster than ever before. Based on data we’ve collected over the last few years, here are our educated predictions for the trends in higher education for 2023. Read More

BY: Emma Rose January 6, 2023

Web accessibility is just one small part of inclusion and accessibility in higher ed. Ablr CRO Mike Iannelli offers his best advice for lasting change. Read More

BY: Emma Rose December 13, 2022

Get the best from student testimonials by making smart choices about who the testimonial comes from and how it's used. Brand alignment matters! Read More

BY: Caryn Tate December 5, 2022

Learn about upcoming changes in the LinkedIn messaging platform. Here's a preview of what is to come and how higher education marketers can make the most of it. Read More

BY: Jesse Homan November 18, 2022

Come hear from the speakers at InsightsEDU 2023 in Denver, Colorado. Attend great sessions and engaging topics to navigate the landscape of higher ed. Read More

BY: Lora Polich November 11, 2022

Netflix introduced its Basic With Ads tier. If you're considering it as a new marketing platform for your college, here’s what you need to know. Read More

BY: Travis Coufal November 10, 2022

People with some college, no credential experience an outsized impact in unfavorable economic weather, but degree completion programs can help. Read More